The brief

We have a limited time special offer for Al Asalla Spa. I have 2 objectives…increase awareness and drive leads
-Dubai Ladies Club Marketing Specialist

The idea

Apply a classic lead generation campaign through social media

How?

The campaigns were targeted to the UAE Female audience across social media channels:

Instagram (Stories & Newsfeed)
Facebook (Stories, Newsfeed, Articles)

Ads were targeted & optimized to the the platform and to custom audience across UAE with focus on Dubai audience (Female Only). This helped with the maximum number of impression and reach.

The execution

Utilizing Facebook and Instagram as our primary drivers of lead generation

Facebook Ads
Instagram ads

The results



282K
Users reached
460K
Impressions
7.4K
Clicks